5 Google Ranking Factors People Forget About
When it comes to search engine optimization (SEO), most businesses are familiar with the basics: keywords, backlinks, and content quality.
We have a measurement approach that lets you track your success. This way, you can see exactly what’s working and what needs to be improved, so we can keep moving forward with confidence.
Without understanding what success looks like for your content, it will be difficult to create a strategy for achieving it. Defining success metrics upfront allows you to measure your progress and make necessary changes along the way. A well-defined goal-setting and measurement strategy is essential to help you track your progress and determine which content is most effective, what needs improvement, and how you can improve your performance overall. By improving your content strategy, you can increase your efficacy, reduce inefficiency, and improve your ROI. This includes refining your budget allocation and distribution channels, as well as your content ideas and formats.
When we work with clients, we develop a shared definition of success and only provide the most relevant metrics to measure it. This ensures that everyone is on the same page and that we are only tracking what is important to the success of the project.
When it comes to search engine optimization (SEO), most businesses are familiar with the basics: keywords, backlinks, and content quality.
Developing an effective B2B social media marketing strategy in Ghana requires a well-thought-out approach tailored to the unique dynamics of
In today’s competitive market, building a strong brand is essential for business success. But how do you know if your
Some of the most frequently asked questions pertaining to content strategy is discussed here.
To win people’s hearts and minds, you need to tell a strong brand story. Story is the last remaining competitive advantage—and the better you can communicate yours, the more successful your brand will be.
But without a strong brand strategy, you won’t have the tools or blueprint you need to align your business to your marketing, tell compelling stories, and attract a community of lifelong customers who share your values.
A brand strategy gives you…
It also unites your team internally. With a strong brand strategy, people have a shared vision of what your brand is trying to achieve, and they are more engaged and committed to achieving it.
In short, a brand strategy is the secret to long-term success—both inside and outside your company’s four walls.
As seasoned experts, we can craft and execute every stage of your brand strategy, from identifying your principles and brand messaging to designing your logo, packaging, and more.
Also, we only work with brands we believe in, so we’ll give you the best of our brains and creativity to help you build the best brand in your industry.
That means you’ll get…
And that’s just the start of it.
Best of all, by starting our partnership by developing a brand strategy together, we are able to get deeper insight into your brand, as well as your business. This informs the creative decisions we make going forward and lets us do more impactful work that will change your business for the better.
Whether you need to build your brand strategy from scratch or update a specific portion of your strategy, our services offer you fresh insight to help you develop and differentiate your brand, and keep your entire organization aligned, including:
Of course, we know that every brand has unique needs. Whatever brand strategy challenges you’re facing, we can help you untangle them.
If you want to get to know us a little more, find out about our team philosophy and how we approach our work.
Again, as every brand is unique, price depends on your particular needs. Our typical Brand Strategy engagements start at $20,000-$30,000. However, we tailor packages based on your company’s size and needs.
If that’s above your budget, we also offer custom workshops to guide your team through creating a winning brand strategy on your own. (We also offer discounted rates for non-profits.)
Sound good? Let’s talk.