Planning is not Strategy – it is your choice to win at what you do. To be at a Position to Win (new business) or be re-align to win (existing business), Ronel is the blueprint to update your brand and tune-up your messaging.
We craft eye turning creatives for the digital and the real world. Design, print collateral, promotional materials that turn eye balls, communicate trust and converts sales.
We help B2B organisations get found online, drive more leads, and build brand visibility. We do this through strategic search, social media and content marketing programs tailored to your specific business challenges.
The team we assign to complete a client’s project works closely with the client to help them solve their users problems. We create “with” our clients not so much “for” them.
We do great work with great people like you. We do quality work, we do fast work and we are affordable – but you can only benefit from two of these combinations.
Pan African Heritage Museum
Branding, Digital, Strategy
Brand Guidelines | Brand Stewardship | Brand Strategy | Color Palettes | Research | Visual + Verbal Strategy | Visual Identity System
We start with facilitated Brand Code Discovery with the key stakeholders of PAHM – a strategy workshop session to ascertain the goals of the project and why now. After understanding the scope, our main challenge was to deliver and get the new website and brand up and running within 2 weeks. With our team of experts assigned to the project, we worked on the branding and the web development in parallel with both logo and wireframing being approved for refining barely under 2 weeks. It was practically impossible to finish a website of this magnitude within the estimated time of their fundraising so we phased the project prioritising the main fundraising pages and homepage first.
The launch of the new website was a huge success for all the organisations on board to raise funds for the museum project. The website provided a platform for people to donate to the cause and also to learn more about the project. The response from the public was overwhelming and the website managed to raise a significant amount of money for the project.